Laurence Shanet

Laurence Shanet is a guy who makes things. An award-winning director, writer, and creative director, Shanet got his start in the advertising world working for some of the world's most prestigious ad agencies before embarking on his directorial career. He is a past winner of the Young Director Award at Cannes, was listed among the industry’s Top 10 “Directors to Watch”, and has had his work placed in the Museum of Modern Art's permanent audio-visual collection. 

In addition to his advertising work, Shanet is involved in various projects in the entertainment world. He is the director of the new episodic drama Cuff, which was just named an Official Selection of the 2018 New York Television Festival, and recently completed principal photography on How Did That Happen?, an episodic comedy series. In addition, his series of comedic short films about a taxi driver training academy was singled out for development as a network television series, and he was the co-creator of an animated cable series that confirmed the possibility that there actually are gerbils in Richard Gere's butt. He also helmed the popular Off-Broadway play Connections, which received “Best Of New York” Citysearch honors during its frequently sold-out run. And he has contributed as a ghost writer to one of the most popular animated comedy series on television.

He holds degrees in Writing, Film and Psychology from the Johns Hopkins University, and was part of New York University’s graduate program in directing. He also smells good.

Clients

Pepsi, LG Electronics, Starburst, H&R Block, Visa, Disney, Powerball Lotto, WordPress, Bacardi, M&M Mars, Head Sports, Walmart, Legg Mason, KFC, Airheads Xtremes, Cole Haan, Motorola, Skittles, Paramount, GMC, Reebok, CW Network, Amazon, Green Giant, Epic Records, Volkswagen, The Celebrity Apprentice, and many more.

Agencies

McCann Erickson, Amster Yard, TBWA, Saatchi & Saatchi, BBDO, Leo Burnett, Kirshenbaum & Bond, Berlin Cameron, Dynaminds, Alberto Cremona, Rethink, Colle + McVoy, Cog, Lowe, Tribal DDB, and many more.

Awards

Cannes Young Director Award, Cannes Lions, AICP/MOMA, Clio Awards, One Show, London International Advertising Awards, TELLY, ADDY, ANDY, Art Director's Club, Creativity International, Hermes Awards, Effies, Communicator Awards, Communication Arts, and D & AD,